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2026 HOUSTON BARBECUE FESTIVAL

HUMBLE CIVIC CENTER

12 APRIL 2026

2019 HOUBBQ Festival

sponsorship opportunities

2026 Houston Barbecue Festival – sunday, april 12 – 1-4pm, VIP entry at noon  – humble civic center

Our attendees and vendors represent some of the most engaged, passionate, and loyal fans of barbecue and the culture of barbecue. They know and seek out great food and experiences throughout Texas and the U.S. They, like us, celebrate the values that make Texas barbecue great: small, family-run businesses, personal hospitality, and hard work doing what you love. The Houston Barbecue Festival is dedicated to providing a world-class festival to the people of Houston and the owners and pitmasters who make Houston barbecue great.

Branded Sponsor

Perfect for companies looking to maximize visibility through on-site engagement, social media presence, and festival-wide promotional materials.

  • Premier 10×10 booth space in a high-traffic festival zone, ideal for brand activations and customer engagement.
  • Your company name and logo featured on all printed festival materials, ensuring broad brand visibility before and during the event.
  • Opportunity to include your promotional items in the VIP goodie bag, putting your brand directly into the hands of our most engaged guests.
  • Complimentary BBQ tasting tickets for you and your team or clients.
  • Dedicated social media mentions highlighting your brand to our growing audience.
  • Optional category exclusivity
Guests waiting to enter the festival

Contact us at [email protected] or use the form below for pricing and more information. 

Booth Space

Designed for brands focused on on-site engagement, product sales, sampling, and direct access to guests and vendors. Limited availability.

For sponsors who wish to have access to guests at the festival, we offer a space where you can set up your own “store front” to sell your products, engage with customers, and promote your brand.

  • A 10×10 (or larger) booth space to create your own pop-up storefront—ideal for selling products, sampling, demonstrations, or customer interactions.
  • A prime opportunity to build relationships with festival attendees and fellow vendors throughout the day.
  • Limited availability; spots are offered on a first-come, first-served basis.
Boerne Brand Hot Sauce

Contact us at [email protected] or use the form below for pricing and more information. 

attendee demographics

70% Male, 30% Female

35 median age

$76,844 median household income

87% have at least a high school diploma

45% have a bachelor’s degree or higher

59% own their own home

94% own or lease a car

60% come from central Houston

93% come from Houston and surrounding suburbs

Corporate tents

You bring the guests. We'll bring the brisket. 

Your own tent. Your own party. All the BBQ you can handle.

VIP access • Unlimited tastings • Drinks • Festival tees • Brand spotlight

Early entry into the festival for faster access to barbecue pitmasters.

A limited number of private tent packages are available for use at the festival.

2026 Corporate Tent

20’x20’ Structure tent for the exclusive use of the sponsor and their guests.

  • Exclusive private hospitality tent for branded client entertainment
  • VIP early festival access for hosted guests
  • Unlimited tastings from all participating barbecue vendors
  • Hosted beverage experience with dedicated drink tickets
  • Festival apparel for all sponsored guests
  • Prominent custom tent branding and on-site visibility
  • Flexible guest ticketing with add-on capacity
  • Optional premium lounge furnishings and upgraded beverage package

Quantities and cost will be based on exact sponsor requirements.

Contact us at [email protected] or use the form below for pricing and more information. 

Sponsorship Inquiry

Let us know how you would like to partner with the HOUBBQ Festival!

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